The Colorado Twelve · Launching 2027

Twelve months.
One state.
Prove it.

One outdoor challenge every month, from hot springs in February to golden aspens in October. Verify it with a geotagged photo, earn that month's sticker, and watch your bottle fill up. One cohort, January to December — doors close January 31.

$100 / year welcome pack included

Get first access

Enrollment opens December 1 and closes January 31. Join the list and we'll send you the link before it goes public.

No spam. One email when sign-ups open, and nothing else until then.

Thanks. Send the message that just opened and you're on the list.

Twelve to collect The yellow CO12 insulated water bottle with its laser-marked logo and a scatter of earned challenge stickers, on a rock above an alpine lake with hiking boots and a trail map
The red CO12 founder beanie with its gold Early Bird Founding Member patch, held up in a mountain village with the yellow CO12 bottle in the background

Founding members

Enrollment: December 1 – January 31

Join by December 31 and the exclusive CO12 Founder Beanie comes with your Welcome Pack — handed to you at an event, or shipped to your door. One production run, founding year only.

Sign up December 1 Free early bird gift

How it works

Do the thing. Earn the sticker.

No guides, no group tours, no schedule but the calendar. Everyone starts together in January and runs the same twelve months, so the whole cohort is chasing the same challenge at the same time, all the way around the calendar.

Join and get the pack

Your welcome pack arrives with the signature yellow CO12 bottle, your first stickers, and perks from our partners to get you moving.

Do the month's challenge

Soak in a hot springs, stand on a summit, float a river, sleep a night out under the stars. Every month is specific enough to matter and flexible enough to make your own.

Send proof, collect rewards

Upload a geotagged photo or email it in. That month's sticker lands in your mailbox, milestone boxes drop at your 3rd, 6th, 9th, and 12th challenge, and finishing all twelve puts your year up for the Colorado Twelve Award.

The welcome pack

The yellow bottle starts it all

Every member's year starts with a box on the doorstep.

The icon

CO12 insulated bottle

A CO12 bottle wearing one waterproof, adventure-proof sticker and nothing else, left deliberately bare so there's room to build. Every sticker you earn goes straight on it, and by your twelfth challenge it tells the whole year's story.

Your member dashboard

Where your twelve live online. Submit your proof, watch the year fill in, and see at a glance which challenges are still open.

Partner perks

Coupons and samples from Colorado outdoor retailers and makers to fuel your first challenges.

The calendar

The Colorado Twelve

Twelve challenges built around Colorado's seasons and spread across its corners. Each challenge belongs to its month — you ski in January and float a river in May — and the whole cohort moves through them together, from the first snow of the year to the last mountain town in December.

January

Ski, ride, or sled a mountain

Lift ticket or saucer sled, snow counts either way. Zero gear barrier.

Geotagged photo
February

Soak in a natural hot springs

Pagosa, Glenwood, Steamboat, Cottonwood: pick your pool and thaw out.

Geotagged photo
March

Watch wildlife at a designated viewing site

Twenty thousand sandhill cranes drop into the San Luis Valley and the prairie chickens start dancing out on the plains. Colorado Parks and Wildlife lists viewing sites in every corner of the state.

Geotagged photo
April

Visit a National Park or Monument

Rocky Mountain, Mesa Verde, Black Canyon, or a monument near you. Insider pick: the Great Sand Dunes before the summer sand heats up.

Geotagged photo
May

Get on the water

Raft, kayak, tube, paddleboard, or sail. River or lake, spring runoff or flat water. The Colorado, the Gunnison, the Arkansas, Dillon, Grand Lake: pick your water.

Geotagged photo
June

Camp a night in Colorado

Tent, camper, or the back of the truck. Dispersed on national forest or a reserved site: a night out is a night out. June gets you out before the monsoon rolls in. Book early, the good ones go months ahead.

Geotagged photo
July

Climb a Colorado peak

Any named summit, from Horsetooth Rock to a fourteener. July is when the snow is finally off the high country. Pick a peak that suits you and stand on top of it.

Geotagged summit photo
August

Hike the Colorado Trail

Any segment of the 567 miles between Denver and Durango. Wildflowers are still going at altitude, and an early start beats the afternoon monsoon.

Geotagged photo
September

Stargaze under a dark sky

Colorado has more certified Dark Sky Places than almost any state, and the state's Stargazing Trail maps them. Great Sand Dunes, Black Canyon, Dinosaur, Westcliffe. September is the clearest, steadiest sky of the year, and full dark comes early enough to be home by ten.

Geotagged photo
October

Go leaf peeping

Chase the gold while it lasts. Kebler Pass, the Peak to Peak, Owl Creek, the San Juan Skyway, or ride up into it on a scenic train or a resort gondola. Terrible name, best two weeks of the year.

Geotagged photo
November

Visit a Colorado State Park

Hidden gems welcome: Jackson Lake, Ridgway, Pueblo Reservoir, or one of the other 40 plus.

Geotagged photo
December

Visit a mountain town

Close the year with festive lights and winter town culture in a classic Colorado mountain town.

Geotagged photo

The artwork

Stickers worth earning

Waterproof vinyl, built to live outside on a bottle that actually gets used.

The Colorado Twelve bottle sticker: the red Colorado flag C and gold disc rising over snowy faceted peaks, set between navy bands, with the words The Colorado Twelve and 12-Month Adventure Challenge

The bottle mark

Goes on every member's bottle the day the welcome pack lands.

January challenge sticker: a gold skier carving a turn across a red circle below navy peaks, ringed in white

One for every month

Earned with a verified photo. Twelve to collect across your year.

San Luis Valley Extra Mile sticker: three gold sandhill cranes over a navy wetland at sunrise

Extra Mile wildcards

Bonus stickers for the corners of Colorado most people never reach.

Rewards

Milestones in your mailbox

Every verified month earns its sticker. Every third month, something bigger lands on the doorstep. Five deliveries across your year, chosen from Colorado makers rather than pulled off a promotional catalogue.

Start

The yellow bottle, your first stickers, and perks from Colorado partners.

Month 3

A custom topographic bandana printed with Colorado high country, or a deck of Colorado playing cards. Made to live in a pack, not a drawer.

Month 6

Merino wool trail socks from a Colorado maker. Halfway through the year is exactly when you need a good new pair.

Month 9

A taste and fuel pack from Colorado kitchens and roasters. Things grown, baked, and made inside the state you have been crossing all year.

Month 12

A finisher tee printed with your own twelve photos. One shirt, one year, and nobody else on earth has the same one. And your twelve go in front of the judges for the Colorado Twelve Award.

The Colorado Twelve Award

Finish all twelve and your year is judged as a whole — twelve photographs, one state, one story. The strongest year wins, and the winner picks the prize: a whole season on the mountain, a new bike under you, or two thousand dollars toward whatever gets you outside next. Not a raffle. You earn it.

Gift card amount and store determined by sponsor. Official rules to come.

A season ski pass
A new bike
A $2,000 gift card to an outdoor adventure store

Verification

Submit your proof

One rule, every month: a geotagged photo. No receipts, no ticket stubs, no paperwork. Take the picture where you are and you're done. Then tag it #CO12 and show everybody.

Upload on the site

Drop your photo here. We read the location and the date it was taken straight out of the file, and check whether anything has been altered since.

Your photo is read on your own device and is not sent anywhere by this check.

Or send it by email

Prefer email? Send your photo straight from your phone so the location data comes along with it.

  • Photos must include location data and be taken during the challenge month.
  • Send the original file, not a screenshot. Screenshots lose the location data.
  • Share it anywhere you like with #CO12, but post after you submit: Instagram, TikTok, and the rest strip the location data out, so a social post can't be verified.
  • One submission per month per member.

Sponsors and tourism partners

CO12 sends members to every corner of the state twelve months a year, and proves it with geotagged submissions. Outdoor retailers, Colorado makers, and destination partners: let's talk about welcome pack perks, milestone products, and the grand prize.

Partner with us